Lopez Janitorial is a professional cleaning company with over 20 years of experience, seeking to expand their customer base.
Client lacked a cohesive brand identity and online presence to attract new clients. Without a professional website, branded materials, or digital visibility, they struggled to compete in the market despite their extensive expertise. They needed a complete brand overhaul and digital infrastructure to establish credibility, showcase their services, and make it easy for potential clients to discover and contact them.
I created a comprehensive brand identity including a modern logo, typography system, color palette reflecting cleanliness and trust, and custom icons transformed into a unique pattern. I designed professional business cards featuring the custom pattern for memorable networking. I built a sleek, responsive website with a detailed services section and professional photography showcasing their work quality. Beyond design, I established their complete digital infrastructure: purchased and set up their domain, configured Google Workspace for professional email, and created a Google My Business page to improve local search visibility and enable client reviews.
Lopez Janitorial now has a professional brand presence that reflects their 20+ years of expertise. The complete digital infrastructure—from branded materials to website to online visibility—positioned them to effectively attract new clients and compete in the professional cleaning market with credibility and polish.
